A gift from Jeneration Academy: 2025 PR Trend Report

My team and I have been hard at work crafting the perfect gift for you this holiday season. And it’s here, right on time. You see…

2025 is coming, fast.

Editorial calendars are already dropping, and editors aren’t just looking for pitches—they’re looking for PR pros who get it.

Let me explain.

Back in the day—what my kids lovingly call the dinosaur age—when I needed to unwind, I’d fire up my TiVo and lose myself in Ally McBeal. One topic. Steady flow. No distractions.

Now? I open YouTube for just a sec, and somehow I’m five minutes deep in comedy shorts, ancient Egypt discoveries, and the world’s cutest dog rescue. (Honestly, none can hold a candle to our rescue pup, Lola, but that’s not what’s important here.)

Times have changed. Attention spans have shortened. AI has turned ‘modern’ search engines into the new dial-up.

The world’s moving at breakneck speed, and consumer trends are changing just as fast. Journalists are keeping up—if we want our pitches to land, we’ve gotta do the same.

Fortunately, Jeneration Team and I have you covered.

The 2025 Jeneration PR Trend Report gives you everything you need to make media contacts swoon and show clients you’re sharp, savvy, and totally ahead of the game on AI, SEO, data, and more.

Read it, apply it, and watch your pitches land.