When is White Labeling Your Services a Good Idea (and How to Do it)?
Is White Labeling Your Services the Right Move for Your Agency? 🧐
White labeling isn’t uncommon in PR, but it can be a bit of a mystery to digital agency owners.
When you white label your services, you work with a larger agency or firm and provide your work under their name. You can also turn to white labeled services from other agencies to expand your offerings or get additional support for your clients.
White labeling is a great way to gain experience in a niche or bring a comprehensive, over-arching service package to your clients, but it’s tricky to navigate at times.
I mean, how do you manage clients with another agency in the picture? What does pricing look like? Is white labeling even a good idea in the first place? 🤯
Listen now to discover the ins and outs of white labeling so you can weigh the risks and decide the best path forward for you and your digital agency 🤓
White labeling can play a BIG role in expanding your agency’s offerings and scaling your business to new heights. Grab my FREE PR Agency Action Plan to get the step-by-step framework I used to build a successful agency and score dream clients! >> https://www.jenerationacademy.com/action-plan
To learn more about The Agency Accelerator, head here: https://www.jenerationacademy.com/waitlist
Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/white-labeling
* * *
Join our free Facebook group community: https://www.facebook.com/groups/profitableprpros/
Access our online hub for PR pros: https://www.profitableprpros.com
Download our free resources: https://www.jenerationacademy.com/our-resources
Become a Pitching Powerhouse: https://www.jenerationacademy.com/programs
See our success stories: https://www.jenerationacademy.com/pr-pro-spotlight