6 Ways PR and Media Professionals Can Support Journalists Through Industry Shifts

Are You Providing True, Meaningful Support to Your Media Contacts Through Industry Shifts? 🤝

The past few years have felt like a cycle of nonstop layoffs across journalism 😭

Pretty much every niche has been affected by layoffs, downsizing, and newsroom shutdowns…including major companies and outlets like Hearst and Insider.

Smaller newsrooms means more work for in-house media contacts and more delays for freelancers trying to bridge the gap.

Add the threat of AI on top of it all, and journalism is looking more in trouble than EVER 🫣

It’s your job to be a true partner to your media contacts and support them as you all adapt to these changes 💙

Listen now to discover my BEST strategies for showing your media contacts that you’re in their corner no matter what happens in journalism! 👯

Downsizing and layoffs aren’t the only things affecting PR and media next year. Grab my FREE 2024 PR Trend Report to get the inside scoop on 11 key trends you need to know to knock it out of the park in 2024 >> https://www.jenerationacademy.com/pr-trend-report 

To learn more about The Pitch Lab, head here: https://www.jenerationacademy.com/tpl 

Looking for a transcript for this episode? Check out the blog post: https://www.jenerationacademy.com/blog/PR-and-media 

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