All Episodes
Episodes
Why You Need to Start Using ChatGPT For PR Pitches & Campaigns
Do You Know How to Leverage AI to Improve Your Pitches and Campaigns? 🧐
Artificial Intelligence (AI) can be a little overwhelming from the outside looking in, but implementing it into your agency is MORE than worth...
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Oh No! There's a Mistake. How to Ask for a Correction in a Published Feature
Do You Know How to Successfully Secure a Correction for a Published Feature? 🧐
It’s always exciting to see a BIG client feature go live…
…but it’s a lot LESS exciting when there’s a major error in it 😭
Don’t panic!...
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From Trauma Therapist to PR Agency Owner: How She Made a Successful Career Shift at 50+ Years Old — PR Pro Spotlight ft. Michele Paiva
Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series interviews our students and community members who have made the leap...
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How to Craft Your Own Pitch Writing Ritual (That Actually Gets Results)
Are You Setting Yourself Up for Success Every Time You Sit Down to Write Pitches? 🧐
Rituals aren’t just for yoga instructors or meditation leaders 🧘♀️ PR pros can use rituals to get themselves in the right headspace...
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What is the Future of PR? (Plus 4 Traditional Tactics That Still Work)
Are You Ready for What’s Next in PR? 🤓
We all know the media landscape is constantly changing, but the past few years have brought HUGE shifts to PR! 🤯
Your old tried-and-true strategies won’t work 100% of the time...
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What is Media Monitoring? (And How to Do it for Your Clients)
Is Your Media Monitoring Actually Helping Your Clients Succeed? 👀
PR is all about getting people talking about your client and making sure your client’s message is out there.
But you need to make sure your client is...
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How This PR & Marketing Mogul is Expanding Her Impact and Achieving Her Wildest Dreams ft. Shafonne Myers
Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series interviews our students and community members who have made the leap...
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When is White Labeling Your Services a Good Idea (and How to Do it)?
Is White Labeling Your Services the Right Move for Your Agency? 🧐
White labeling isn’t uncommon in PR, but it can be a bit of a mystery to digital agency owners.
When you white label your services, you work with a...
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6 Business Mistakes Every PR Pro Should Strive To Avoid
You’ve Got Your Agency To-Do List, But What About Your NOT-To-Do List? 👀
Breaking into PR is tough — and it can sometimes come with an information overload 🤯
Figuring out how to build your agency from the ground up...
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4 Essential Public Relations Skills You Need For Continuous Career Growth
Are You Struggling to Hit the Growth Goals You’ve Set for Your PR Agency? 📈
Your agency may start out with just one person (you!), but the most successful agencies don’t stay small for long 👀
Growing and scaling your...
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How to Build the Most Effective Media Contact List for Your PR Agency
Is Your Media Contact List Helping or Hurting Your Pitches? 😱
Successful PR pros know that pitching is all about reaching out to the right journalist with the right story at the right time…
…but actually finding the...
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6 Best PR Tools to Help You Get Better Results for Your Clients
Are You Using the Right PR Tools to Elevate Your Agency? 👀
Every PR pro needs to have a solid group of tools at their disposal if they want to score BIG wins and generate major results for their clients.
This is how...
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