My Hot Takes on the Topics All PR Pros Want to Know About
My Hot Takes on the Topics All PR Pros Want to Know About
Which PR Services Should Be Included in Your Retainer? Feb 28, 2022

Setting up your PR retainers comes with a lot of confusion, especially when you start deciding which PR services to include and which to separate out for an additional fee. Chances are, your clients are going to need more than just your standard PR services. 

It’s up to you to figure...

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The Magic of SOPR: How to Combine Social Media & PR to Get Your Clients the Best Results Feb 15, 2022

We turn PR wins into social media content to bring credibility and visibility to our clients.

Today, we’re sitting down with the amazing Carey Balogh and Lauren Genest, the Founder and Vice Groupie of Brand Groupies! These two incredible women pioneered their own PR method...

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12 Steps You Need to Take to Build a Successful PR Agency Feb 07, 2022

Creating a successful PR agency that aligns with the vision you have for your life seems more complicated than it is. You just need to be strategic and intentional about how you build your business. After all, you want to run an agency that doesn’t run you! 

How Do You Build a...

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How to Set Client Boundaries So You Don't Get Taken Advantage Of Jan 31, 2022

All of us have worked with a disorganized client at one point or another and have dealt with last-minute asks from them. Figuring out what exactly you should do in these situations can cause some serious headaches! There’s a delicate line between setting client boundaries, keeping your...

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Why She Left a Successful Corporate Career to Start Her Own PR Agency — PR Pro Spotlight ft. Anika Jackson pr pro spotlight Jan 25, 2022

When you find that thing that really sparks and makes you want to work hard every day, you have to follow that passion.

Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series interviews...

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4 Questions to Ask a Client Before You Start Working With Them Jan 24, 2022

It’s always exciting to bring on a new client, but sometimes that excitement can fade fast. You start off strong, but then a few months pass and, well…it’s just not what you thought it’d be. But did you know there are 4 questions to ask a client that can help you avoid...

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How to Explain the Value of PR to Your Clients Jan 17, 2022

There are so many incredible benefits of PR for businesses...but unfortunately, a LOT of potential clients don’t really understand how PR can impact their growth and why the work you do is so important. It’s YOUR job as a PR pro to educate your clients about the value of PR. ...

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