Beginners (and even experienced PR professionals) often don’t know how to set up and price their PR retainer services. But retainer clients are the KEY to successfully growing and scaling your PR agency! 

Your revenue and profitability build the foundation of a scalable...

As a PR pro, your main goal is to successfully generate incredible results for your clients by creating impeccable pitches and landing those sought-after media features. But sometimes (and trust me—we’ve all been there!) you have to deal with a totally unresponsive client.

When...

“I love that PR has allowed me the freedom to travel the world while combining my passion for travel and my desire to be an entrepreneur.”

Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight...

Have you ever dealt with a client who’s struggling with making a decision? It happens — sometimes, a prospective client receives your proposal and all you hear is crickets. But with the right tips and strategies, you can learn how to book clients, even when they’re taking a...

PR is constantly evolving, and to do your job successfully, you need to know exactly what’s happening in the industry! Staying up-to-date on the most important 2021 PR trends helps you generate amazing results while knowing what’s really going on behind the scenes. 

As someone...

Public relations is a REALLY powerful tool to help give businesses visibility for growth. But PR isn’t exactly a standalone powerhouse. Marketing, branding and PR all work together for that total package! 

Knowing branding and PR inside and out helps you set yourself up for success in...

PR pros know that outstanding pitching skills are the KEY to landing press features. Getting your client quoted as an expert source by a journalist is amazing! But figuring out how to actually DO that can feel impossible. 

You need to know what journalists are looking for in order to set...