My Hot Takes on the Topics All PR Pros Want to Know About
My Hot Takes on the Topics All PR Pros Want to Know About
From Trauma Therapist to PR Agency Owner: How She Made a Successful Career Shift at 50+ Years Old — PR Pro Spotlight ft. Michele Paiva pr pro spotlight Jun 27, 2023

In our day-to-day lives, we think we’re rolling along doing well enough… but we don’t realize how much we could excel with more support. That support is freedom.

Have you ever wondered what it’s like to live a life you love running a PR agency and working...

Continue Reading...
How to Craft Your Own Pitch Writing Ritual (That Actually Gets Results) Jun 19, 2023

Writing rituals aren’t just for authors with a dozen novels under their belt; PR pros can use writing rituals to get themselves in the right headspace for pitching! Your pitch writing ritual sets you up for success so you can generate results for your clients every time you pitch. What your...

Continue Reading...
What is the Future of PR? (Plus 4 Traditional Tactics That Still Work) Jun 12, 2023

The media landscape is constantly changing, but the past few years have brought huge shifts to PR! What once worked 100% of the time isn’t the right strategy anymore, and new social channels are impacting consumers far beyond expectations. PR pros need to be ready with new tactics as the...

Continue Reading...
What is Media Monitoring? (And How to Do It for Your Clients) Jun 05, 2023

PR is all about getting your clients into the media, but you need to make sure those features align with your strategy and keep your client in the best position possible. The only way to do that is with media monitoring! Effective media monitoring helps you analyze all of your clients’...

Continue Reading...
8 Ways to Achieve Agency Growth (No Matter Where You're At Right Now) May 22, 2023

Every entrepreneur wants to grow their business regardless of how long they’ve been in business. That might look like taking on 1-2 clients at a newer agency, or established agency owners could focus on expanding their offerings instead. But agency growth is possible no matter where...

Continue Reading...
How This PR & Marketing Mogul is Expanding Her Impact and Achieving Her Wildest Dreams ft. Shafonne Myers pr pro spotlight May 16, 2023

“The world needs your brilliance, even if you think there are a million other people out there doing the same thing as you.”

Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro Spotlight Series...

Continue Reading...
How to Overcome Fear of Failure in Your Digital Agency May 15, 2023

Launching a digital agency is majorly exciting, but there’s a lot of uncertainty that comes with the decision. Finding the motivation to keep going is tough, especially when you’re constantly hearing about closed businesses or failed launches. It’s enough to scare anyone out of...

Continue Reading...