My Hot Takes on the Topics All PR Pros Want to Know About
My Hot Takes on the Topics All PR Pros Want to Know About
What Is It Like to Be a PR Agency Owner? May 24, 2021

As you’re becoming a more experienced PR pro, you might be wondering what it looks like to take things to the next level. It might be time for you to fully step into your role as an agency owner. Instead of focusing solely on day-to-day PR tasks, you’ll be the visionary —...

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How to Offer Bundle Pricing for Your Services May 17, 2021

As you grow your business, you might start to see multiple clients who fall under one parent company. And that’s great...but how do you price your services for a situation like this? Bundle pricing can be super helpful in these scenarios. 

Offering a bundle discount is a great way to...

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How to Handle the Feeling of Entrepreneur Isolation as a PR Pro May 12, 2021

Any entrepreneur knows that working for yourself is AMAZING...but it’s also really lonely. Especially in industries like PR, entrepreneur isolation is a real problem! You might feel alone as you build your business, face challenges, and celebrate wins. 

Having a community on your side...

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How to Handle Clients With No Social Media Presence May 03, 2021

When you’re providing PR services to clients, you’re helping them present their brand and story in an enticing way. It’s all about storytelling, from crafting pitches to developing strategies, and social media can play a huge role! So what happens if your client has no social...

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What Should You Do If a Client Refuses to Pay? Apr 26, 2021

What should you do if a client refuses to pay? To build a sustainable (and profitable) agency, you’ll need to develop consistent, predictable, recurring retainer revenue every month. 

As a PR professional, your whole agency revolves around successfully working with clients...but what...

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What is the Best Media Contacts Database for a PR Pro? Apr 19, 2021

Connecting with the right contacts in the right way is the KEY to successfully landing press for your clients. But how do you get connected with those critical media contacts? A media contacts database is one effective solution. 

There are tons of media contact databases out there for PR...

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When Should You Charge a Referral Fee? (And How to Do It) Apr 05, 2021

Especially as you build your business, it’s challenging to navigate what types of fees to charge (and when to charge them!). Factor in knowing how to go about charging a referral fee and the whole process becomes pretty overwhelming. 

I’ve been running a successful PR agency for...

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