My Hot Takes on the Topics All PR Pros Want to Know About
My Hot Takes on the Topics All PR Pros Want to Know About
How to Take Time Off for the Holidays in Your PR Agency Dec 13, 2021

The holiday season is one of the most enjoyable and rewarding times of the whole year! But is it actually possible to take time off from your PR agency over the holidays—and how do you do it the right way?

One of the main reasons that people get into PR is to have the freedom and...

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6 Steps to a Successful Public Relations Career (Even if You Have No Experience) Nov 29, 2021

If you’re getting ready to choose your profession, or you’re considering switching things up, a public relations career is amazing for a number of reasons! 

PR has changed my life for the better, and I know it can do the same for you — and guess what? You can become a...

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How to Build Better Media Relationships as a PR Pro Nov 01, 2021

As PR pros, our relationships with the media (and especially journalists) are ESSENTIAL. But knowing how to build those incredible media relationships can feel overwhelming!

Genuine relationships take effort to build….but they’re so worth it. If you want to be seen as an expert in...

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What are Paid Media Placements? (And Why You Need to Avoid Them) Oct 25, 2021

PR is all about earned media—that is, media placements that we earn through tailored, relevant, and strategic pitches. But over the last few years, there has been a huge rise in “pay-to-play” opportunities. 

Clients see “PR agencies” guaranteeing placements in...

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How This Introverted Mom Scored a 6-Figure Retainer from a Cold Email Pitch — PR Pro Spotlight ft. Kelli Bloomquist pr pro spotlight Oct 19, 2021

With a large family of 7 children, I needed a lifestyle that would allow me to be at home and have more flexibility — PR gives me just that!

Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro...

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Should You Guarantee PR Results to Your Clients? Oct 18, 2021

What is up with those supposed PR firms “guaranteeing” features for clients? Have you ever worked with a client who totally expected certain PR results to be delivered? Even worse, have you felt pressured to guarantee results in order to land those high-end dream clients? 

Every...

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From Under-Compensated Vice President to Confident & Profitable PR Agency Owner — PR Pro Spotlight ft. Brandi Sims pr pro spotlight Sep 22, 2021

“Facing a serious challenge gave me the strength to step out on my own and finally fulfill my lifelong career goal to start a PR agency!”

 

Have you ever wondered what it’s like to live a life you love running a PR agency and working with your dream clients? Our PR Pro...

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