Your path in PR is unique to you….but finding the right path to take can be overwhelming. Whether you’re just starting in PR or you’re ready to reach new heights, you have a choice to make between staying a solopreneur or stepping into your role as an agency owner. 

There...

As you’re becoming a more experienced PR pro, you might be wondering what it looks like to take things to the next level. It might be time for you to fully step into your role as an agency owner. Instead of focusing solely on day-to-day PR tasks, you’ll be the visionary —...

As you grow your business, you might start to see multiple clients who fall under one parent company. And that’s great...but how do you price your services for a situation like this? Bundle pricing can be super helpful in these scenarios. 

Offering a bundle discount is a great way to...

Any entrepreneur knows that working for yourself is AMAZING...but it’s also really lonely. Especially in industries like PR, entrepreneur isolation is a real problem! You might feel alone as you build your business, face challenges, and celebrate wins. 

Having a community on your side...

When you’re providing PR services to clients, you’re helping them present their brand and story in an enticing way. It’s all about storytelling, from crafting pitches to developing strategies, and social media can play a huge role! So what happens if your client has no social...

What should you do if a client refuses to pay? To build a sustainable (and profitable) agency, you’ll need to develop consistent, predictable, recurring retainer revenue every month. 

As a PR professional, your whole agency revolves around successfully working with clients...but what...

Connecting with the right contacts in the right way is the KEY to successfully landing press for your clients. But how do you get connected with those critical media contacts? A media contacts database is one effective solution. 

There are tons of media contact databases out there for PR...