As a PR pro, you know that nothing is ever guaranteed until it’s actually published. It’s never fun… but unfortunately, sometimes a media opportunity falls apart at the last minute.

Knowing how to communicate with your clients after a media opportunity falls through is a...

A PR career can be a fantastic choice, especially if you want to own a business and work in your zone of genius. If you’re ready to make a change and do something that you LOVE every single day, public relations might be the right move for you! 

With PR, you’re able to create...

No matter where you are at in your PR career, rejection is something you have faced (or will face). Unfortunately, dealing with a PR rejection feels overwhelming. But there’s a lot that goes into a rejection—no two rejections are the same. 

After a PR rejection, you need to know...

When you start to find success in your public relations career, it’s a fantastic feeling. But sometimes, there are unfortunate feelings of anxiety and fear that come up. What is imposter syndrome, and how does it affect PR pros? 

In today’s blog post, let’s dive into all...

Now is a better time than ever before to consider starting your own PR firm. Like any new adventure in your life, you might be afraid of what this could look like. 

You might feel like you don’t have enough experience. Or, maybe you’re worried about not having a net to catch you...

As a PR pro, you have probably thought about using a press release for your clients. But what is a press release, anyway? And are press releases even worth doing?

Let’s dive into these questions together so that you can create the best strategy possible for your clients. 

What Is a...

Knowing how to help your clients during the busy holiday season is incredibly powerful. PR can support so many holiday marketing initiatives.  But do you actually know how to support your clients during this season? 

In order to support your clients during the holidays, you need to have...